Thursday 9 January 2014

Responsive - Interim Crit

RESPONSIVE INTERIM CRIT

We first re-touched on the previous talk before Christmas.
  • This session is not so much what you've produced its how you respond & communicate to the audience.
  • showing backup work & evidence.
  • What we look for when criting?
How well does the work presented communicate the concept/product/context?
  • Does the solution answer the brief?
  • Are the methods of distribution appropriate?
  • Is the concept clear & appropriate?
  • Have decisions been made from an informed point of view?
  • Is there a clear audience & is the solution appropriate to them?


These are the four boards i brought for the crit.

They were for concept , Research & Audience , Designs & Distribution/Range.





Feedback i received:

Its a positive message , not a guilt trip. Push ' Mind body & soul ' Re-invent yourself.

Answers to the questions in relation to crit discussions:

1. Yes its appropriate its obvious & positive design.

2. Gym good idea , maybe holland & barrat , spas or organic places.

3. Yes , obvious design quote says enough.

4. Yes cleverly thought out - Refreshing

5. Yes applicable to the audience.


Where am i now how can i push it further?

2 weeks time  - Bring Final body shop

BRING
  • Design boards Final Body Shop A3 Colour
  • Font colour , Collateral & Development
  • Visual over text.
  • Research /Variations
  • Printed A3 5
  • Other Briefs (can be presented digitally)
  • The actual original brief
  • Questions to guide Feedback 5-6
  • 200 words summative evaluation.


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