Fe26 - Boards & Evaluation

FE26 BOARDS & EVALUATION

EVALUATION

When i was contacted by the client to do this brief i was really excited as i enjoy branding i haven't had that much experience in branding but I'm really interested in it and the more work i brand the better i will get. I initially made sure i knew everything the client wanted - All contact details , the company ethos the style of the design the client was wanting and colour schemes ect.

I was initially worried as the client wanted a business card for a business to do with corrosion consultancy i wasn't sure how i would design for this style of business. After some research and persistence i came up with my design. To effectively give the aesthetic of the style of company i was designing for i looked at the atom that is used for iron and worked with that for a starting point. Using this starting point i then used the name and created different ways of displaying the company name along with the logo. 

I sent different variations to the client throughout the designing process until the client was happy with the final resolution. I combined the logo into different styles of promotional material such as Letter heads & business cards. This brief was a quick turn around brief although it was a little difficult at first coming up with a concept i was pleased with my final resolution and i would love to do work for this client again i felt whole brief was very professional and i am pleased with how much information i was given to begin with as it made designing more straight forward and have more direction as the client knew what he wanted.

Branding design - FE26 LIMITED

FE26-LIMITED

For the business card i began by using the colours my client wanted and placing the content in the centre of the business card. I decided to have the FE large and the rest of the text smaller.

Front&Back-

I was unsure how to make the business card relate to the subject so i researched the symbol for iron. 

I drew over the symbol and began using it in my design.

I felt it gave the business card stronger branding.

I tried different types of hues and made the symbol smaller and larger.

examples-

I next experimented with different colours to achieve variation within the logo just to see how it looked.

I next found a silver spot colour for the dots within the iron symbol

variations-

Finally i managed to arrange the content on the front of the business card to how i felt it worked best.

I showed my client a few variations he told me to change the 'Corrosion consultancy' to 'protective coating specialist'. He also loved what i had designed but suggested i try using numbers around the symbol instead of dots.

example-

I asked if he wanted double sided and he said yes i showed and explained to him it would be to much so and also the numbers would be very small if they were to be printed on a business card so we decided to go with the original final.

Finals-

Responsive - Re-Branding 'FE26 LIMITED' - Concept

RESPONSIVE

I have used re-branding my uncles company ' Fe26 Limited' for one of my responsive briefs. He doesn't have any business card or letterhead at the moment and needs some designing. I would like to create a few variations so he can chose the most appropriate .

I need to design the business card in a professional manner so it reflects the company. The client has stated he wants the colours grey and black. Also that he would like elements of the periodic table featured on the business card so i will research thoroughly to come up with the an appropriate design.

I think with the aesthetics wanted for the business card and the chosen colours the final business card will reflect a professional feel and will work well across channels such as letterheads ect.